Infoquest
InfoQuest is our frequently updated page full of useful information and statistics for those involved in world-wide medical market research.
If you have a request for information to be added, please contact us at infoquest@keyquesthealth.com
KQH present paper at PMRG 2008
KQH thoroughly enjoyed being asked to speak at the annual PMRG conference.
The paper we gave, entitled EU ban on DTC Advertising: Impact on Patient Awareness & Influence on Prescribing, arose out of the markedly different landscape of Direct to Consumer Advertising in EU when compared to the USA.
Regulatory restrictions in EU are so strict that DTC Advertising has effectively been relegated to disease awareness campaigns, which must be educational and non-promotional in nature.
Our paper looked at whether the ban on DTCA has led us to overlook the fact that patients still can be influenced and have a powerful say in the choice of drugs prescribed to them.
Click here to view the presentation, KQH PMRG Presentation 2008
Documents
Want to know public holiday dates for specific countries to help plan your research timetable?
Try this listing by month of all the major holidays in 21 countries.
download 2009 Public Holidays
What effect do the upcoming New Year / Christmas holidays have on fieldwork in 10 of the main countries we are asked to research?
Try our fieldwork planner detailing what is possible when
download KQH 2009-10 New Year & Christmas Planner
Need to know when the major conferences are scheduled for a particular speciality in 2009?
Try this detailed listing of the major global conferences, categorised by those physician specialties most likely to attend
download KQH 2009 Conference Checker
Links
Looking for country specific healthcare facts and figures?
Try this great source of information from the World Health Organisation.
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